Hi there!

I’m Gerd Kaspar, a Creative Director working in advertising. My work revolves around brands and campaigns, around images — shaping how things look, and how they draw attention. Outside of that, I take pictures. Just with my iPhone. No brief, no purpose, no expectations.

I’m interested in what’s already there, but easy to miss — patterns, structures, fragments, geometry. Moments where things align and become something else. This is a selection of those moments.

Take your time. Or don’t. Either way, there’s more here than what you see at first glance.

If you're interested in the professional side of my work, you can find it here →